Second Concert Series Grant Sought For North Adams in 2017


NORTH ADAMS, MASS. — Once again, Massachusetts College of Liberal Arts’ (MCLA) Berkshire Cultural Resource Center (BCRC), the City of North Adams’ Office of Tourism and Community Events, Massachusetts Museum of Contemporary Art (MASS MoCA), North Adams Chamber of Commerce and the Northern Berkshire Community Coaltion (NBCC) ask the public to help bring the Levitt AMP music series to downtown North Adams to further expand access to high-quality, family-friendly music in the community.

Voting ­­– which ends on Nov. 21 – for a 2017 music series is underway. The public is invited to support this effort to fund a second round of concerts in Colegrove Park next year.

Voters can sign up to vote online at In addition, the public can help spread the word by tagging their social media posts with #LevittAMPNA.

The series, which would be funded through a Levitt AMP North Adams Grant, would bring 10 consecutive weeks of music to downtown North Adams in August, September and October 2017.

To date, North Adams is in 16th place out of 51 cities in competition for the award: The top 25 vote-getters from across the nation will be eligible for one of 15 Levitt AMP grants.

Last January, North Adams was named as one of 15 small to mid-sized towns and cities across America to win a Levitt AMP grant award of $25,000 in matching funds to present a free concert series at Colegrove Park.

The series is sponsored in part by the Mortimer and Mimi Levitt Foundation, a private family foundation that exists to strengthen the social fabric of America. Through its support of creative place-making projects, the Levitt Foundation empowers communities to transform neglected public spaces into welcoming destinations where the power of free, live music brings people together and invigorates community life. The Foundation's primary funding areas include the signature Levitt program of permanent outdoor music venues and the Levitt AMP [Your City] Grant Awards, an annual grants competition. The Levitt network of permanent outdoor music venues and AMP concert sites collectively presents the largest free concert series in America, serving more than half a million people annually through 450-plus free, family-friendly concerts. As an example of the high caliber talent presented across the Levitt network, the 2016 GRAMMY nominees include 21 artists who have performed on Levitt stages in recent years.

The Levitt AMP Grants are made possible by Levitt Pavilions, a national nonprofit dedicated to strengthening the social fabric of America through the power of free, live music. With Levitt AMP, the joy of free, live music is bringing communities together in small and mid-sized towns and cities across the country.

In July 2015, the Levitt Foundation invited nonprofits, and municipalities partnering with a nonprofit, to submit proposals that would reflect the three goals of the Levitt AMP awards: Amplify community pride and the city’s unique character; enrich lives through the power of free, live Music; and illustrate the importance of vibrant public Places.

In an effort to inspire and engage communities across the country around the power of creative place making, the Levitt Foundation opened the selection process to the public to choose the top 25 finalists. The public voted online on the submitted proposals over a four-week period in November 2015 to select their favorite project.

Designated as a public park in 1904, Colegrove Park included a fountain, tiered lawns, grand marble stairways, and, at one time, a bandstand. It remained a vibrant public park until the mid-1950s. The renovated park features a band shell, a natural amphitheater-like seating on the hill, new landscaping, and a pathway between Eagle Street and the Colegrove Park Elementary School.

MCLA’s Berkshire Cultural Resource Center (BCRC) provides opportunities, resources and support to the Northern Berkshire Community. The BCRC brings together the Northern Berkshire, MCLA and greater creative communities through its cultural programming, including: MCLA Gallery 51, DownStreet Art, Berkshire Hills Internship Program (B-HIP), and MCLA Presents! The BCRC promotes, facilitates and encourages a dialogue to foster a sustainable, creative community.

Massachusetts College of Liberal Arts (MCLA) is the Commonwealth’s public liberal arts college and a campus of the Massachusetts state university system. MCLA promotes excellence in learning and teaching, innovative scholarship, intellectual creativity, public service, applied knowledge, and active and responsible citizenship. MCLA graduates are prepared to be practical problem solvers and engaged, resilient global citizens.

For more information about Levitt AMP North Adams events and BCRC, go to and To learn more about the music series winners and the 150 free Levitt AMP concerts to be offered across the country, go to