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Internship Listing:

(REVIEW) Marketing Internship, AllPurposeRoto, Bennington, VT
Position's Title
(REVIEW) Marketing Internship, AllPurposeRoto, Bennington, VT
Number of Openings
1
Description
Need is for a true Marketing Plan to be developed that centers around our existing channels to promote our company. Allpurposeroto is an entertainment entity in the sports industry. Recent coverage on location at Radio City Music Hall for the NFL Draft was media we need enhance and utilize to increase our brand recognition.

We are looking for an intern to be part of our growth and development, thereby gaining firsthand experience in developing brand awareness.

We are positioning ourselves to attract and sign up with one large sponsor. We are not looking for several small advertisers, but one large company, the right company for a solid long term fit.

Duties and Responsibilities:
*Host/Run the switchboard for the weekly show on the Fantasy Sports Channel - 60 minute show every Thursday Night 7-8 pm
*Integrate promotional activity such as article postings, player interviews, into our social media outlets.
*Develop in concert with Co-Owners, a Marketing Plan for the remainder of 2011 and 2012.
*Develop in concert with Co-Owners, the Marketing plan for the 2012 NFL Draft. We have a fantastic outline for activities for the 3 day event. This will include fan involvement in on line functions, giveaways to include T Shirts, Passes for the Draft, and more.
*Develop plan to collect and manage contacts acquired.
*Ensure Twitter account is maximized for exposure, and contacts managed
*Develop advertisers for web site
*Host/Run the switchboard for a second weekly show we co-host as needed, Tuesdays 7:30-9:00
*Contact and coordinate guest for weekly shows and interviews
*Embed interviews and videos to web site
Required Skills
Current Media/Marketing Channels in use:
Twitter, Facebook, Blog Talk Radio, Prime Sports Network, Internet Site (www.allpurposeroto.com), ITunes, FSWA-Fantasy Sports Writer Association, FSTA-Fantasy Sports Trade Association, UTube,
ESPN Radio Affiliate Guest Spots-we are call in experts to give football analysis
Articles Posted on various Web Sites.
Hours per Week
5-15 hours per week
Organization
AllPurposeRoto
Address
115 Imperial Ave.
Bennington, Vermont 05201
www.allpurposeroto.com
Contact Person
Robert Butterfield, allpurposeroto@gmail.com
Additional Infomation
Send resume to the above e-mail or mailing address.
For additional information, contact:

Career Services Center
Massachusetts College of Liberal Arts
375 Church Street
North Adams, MA 01247-4100

 

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