Assistant Professor, Business Administration
MBA (Finance), University of Wisconsin
B.Com (Honors), University of Calcutta, 2005
BADM 100 Explorations in Business
BADM 270 Marketing
BADM 384 Marketing Communications
BADM 385 Global Marketing
My current research interests include pricing, business-to-business marketing, consumer behavior, services marketing, relationship marketing, and consumer privacy.
Guo, Chiquan, Sudipto Sarkar, Jing Zhu, and Yong J. Wang (2020), “R&D investment, business performance, and moderating role of Guanxi: Evidence from China,” Industrial Marketing Management, Vol 91 (November), 55- 63.
Sarkar, Sudipto (2019), "Parag Khanna, Connectography: Mapping the Future of Global Civilization (2016)," Markets, Globalization & Development Review: Vol. 4: No. 4, Article 3.
American Marketing Association Relationship Marketing SIG Doctoral Student Award, 2020 Summer Academic American Marketing Association Conference, San Francisco, CA, August 18 - 20, 2020.
Finalist – Doctoral Dissertation Proposal Competition, Society for Marketing Advances Annual Conference, New Orleans, LA, November 6 – 9, 2019.
AMA Global Marketing SIG Doctoral Consortium Fellow, Buenos Aires, May 2019.